What is START ?
Make sure you're assembled and ready to go when the recall or crisis siren is raised.
The Marketpoint START Package is a comprehensive contingency service that prepares companies for the unexpected occurrence of a crisis. We work with you to have everything planned, from team roles and IT all the way through to telephony systems and processes. If a recall becomes a possibility. A successful START will put you back in the driving seat of your recall.
We've got you covered
The START package makes sure you're ready to go and fully resourced in each of the key areas:
- Central Team identified & Key Executives briefed and processes documented
- Designated in country telephone numbers ready to go
- Phone lines and IVR set up with local language recordings
- Cloud based database telephony setup
- Dedicated Recall CRM to house your Key Contacts, stakeholders and track activity
- Mock recall program to run through whole communication process from initial call to executive reporting
- Marketpoint Account Manager in place to provide central co-ordination and ensures that your START Team is kept up to date and fully rehearsed and ready to go
- Multilingual Call Centre Agents available with ability to ramp up capacity as needed
It's easy for you to make a START now
Communicating with and reacting to your customers quickly during a recall is absolutely key in order to reassure them and maintain brand loyalty. The Marketpoint START package provides you with everything you need to set up global recall communication channels, so that you can react fast if a recall strikes.