Launching Recall Ready: A new way to cut product recall costs and chaos
/
When a product recall hits, the real damage isn’t just financial - it’s reputational. Confusion spreads. Customers get angry. Regulators circle. And suddenly, a bad situation turns into a full-blown crisis.
That’s why we created Recall Ready - a new, market-first solution designed to take the pain, cost, and chaos out of recalls. Built for brands that want to control their response, cut costs, and protect customer trust, Recall Ready brings a smarter approach to product recall management.
Officially launched today and available to companies in the UK and US, Recall Ready pulls together all the critical moving parts brands need to handle a recall properly before a crisis forces them into action.
Why brands need to rethink recall readiness
Too many brands are gambling with their future, assuming they’ll be ready when the time comes. But product recalls rarely happen neatly. Outdated customer data, disconnected teams, legal panic at midnight, these are the realities we see far too often. The truth is simple: being reactive costs you. It costs you time. It costs you money. It costs you customers. And it can take years to rebuild what’s lost.
Recall Ready is here to change that — giving brands a new, proactive toolkit for faster, sharper recall crisis response.
A new, smarter approach to product recall management
Recall Ready isn’t just another bolt-on or manual checklist. It’s a fully integrated, software-driven system that combines:
CRM and loyalty programme alignment
Employee recall training and readiness
Cross-border regulatory co-ordination
Pre-approved customer communication templates
Seamless connection across legal, operations, marketing and customer service teams
By connecting all the key players and systems before a recall strikes, brands can dramatically slash confusion, costs, and recovery time. It’s recall cost reduction with speed, compliance, and customer trust at its core.
